How to Attract Leads and Land Clients Online

Posted by: Unknown on 03:24 in 0

How to Attract More Leads Online

My clientele is about half local and half online. My local leads are more likely to become clients whereas I tend to get more online leads per month, so it all evens out.
The great thing about attracting business online is that you get to work with clients from all over the world. Last month, I worked for a company based out of Hong Kong. That’s the magic of attracting leads online (though admittedly it didn’t seem so magical when I was trying to schedule meetings with a 15-hour time difference).

From Interviewee to Lead

I’ve said it before and I’ll say it again: my network has been the single most important factor in my business success. One of the primary ways that I’ve expanded my online network is through interviews.
Last year, I helped conduct interviews with 20 of the world’s top online entrepreneurs for Web Domination 20. I gained a ton of insight into what it takes to build a successful online business, but I also formed a connection with the entrepreneurs we interviewed.
Four of the 20 interviewees ended up inquiring about hiring my company’s services over the next six months. That’s pretty amazing – especially when you consider that learning from these people and being able to share their advice with others was already more than enough incentive to interview them.
If you have a blog and you’re not asking the top people in your niche to sit down with you for an interview, then you’re missing out. It will expand your knowledge, create valuable content for your audience, build your network… and if you’re lucky you may just get some new leads out of it as well.

Write Blog Posts that Generate Leads

I’ve never written a blog post with the goal of it getting leads for my business, but many of my posts have done that for me anyway.
My most successful post ever at getting leads is ‘Ultimate Guide: How to Make a Successful Kickstarter Campaign‘. It’s an extremely in-depth resource (3,000+ words) designed to help anybody who’s interested in starting a Kick starter project.